Portraits of a Trendsetting Duo in Downtown Manhattan
“One of the Top Ten Best Wedding Photographers in the World.” — American Photo Magazine
skip intro“One of the top 15 wedding photographers.” - PDN

It's my pleasure to introduce Glen Allsop. He is our newest photographer at the studio.
I met Glen last year and was so impressed with his work that I asked him to come shoot for us. A few of our clients already had the pleasure to meet him and see his work in action. He has photographed over 100 weddings in Australia and shot several in the USA. In fact, many of his clients loved his work so much that they flew him from Australia to the US. Not bad, if you think about the photography talent that we have here in the first place.
So, I am very fortunate to announce Glen as the newest member of our team.
His work has been seen in Bride to Be Magazine, Real Weddings Magazine, Woman's Day among others as well as on many blogs.
Also ProPhoto Magazine (Australia) recently did a cover feature on Glen.
Click on his headshot to see Glen's full portfolio and bio.
“The relationship between photographer and client is crucial in creating beautiful, honest photographs. It’s my passion to catch you at your very best, which may be when you least expect it.” - Glen
MARKETING
I’ve often put forth my thoughts on the different components necessary to be successful photographer. (By success, I’m primarily focusing on a photographer who makes a living with their work.) Well, let’s talk about this for a second. If I had to dissect and discern the elements that comprise success in a photographer, I would have to focus on the following four:
A photographer needs to be:
1. talented
2. technologically savvy
3. very organized
4. a great marketer
Of these four, the most common trait in successful photographers is that, right after having incredible talent, that they’re very good at marketing themselves. But not everyone has that latter skill.
There are those who are simply talented. These folks can be more introverted in personality but are also just really amazing at what they do. Raw talent. What about those individuals?
In an ideal world marketing shouldn't be part of an artist's job description. These artists are so good that the world around them just flocks to them in appreciation of their talent. Well, not so. The reality is that a photographer's work needs to be championed to the masses or at least brought before the right decision-makers. It's this kind of left brain work that is the job territory of artist's reps or agencies.
But, ultimately the success of a photographer is determined by his/her ability to balance the four elements whether he/she seeks assistance with the marketing bit or not.
Tomorrow I'll discuss something related to the Photographer's Job Description: “The Subject’s Comfort”. Stay tuned...